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What is marketing automation?
Marketing automation is software that runs fixed steps in your marketing by itself. For example, sending an email when someone asks for a quote.
You set up once what should happen and when. After that it runs by itself, even when you are on a job.
Common uses: a welcome email after a sign-up, a follow-up email after an enquiry and a review request after a job.
Start small. Two or three good emails deliver more than a complicated sequence nobody maintains.
With AI you write texts faster. Do read them. A customer notices when an email is off.
Real-life example
An installer automatically sends an email after every quote request explaining what the customer can expect. Three days later an email follows asking if everything is clear. That way no enquiry is left waiting.
How we help with this
At Marketing Friends we arrange this for business owners in Apeldoorn and the surrounding area. Read more about Marketing automation and AI or start with the free scan.
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